What marketing programs have been working for you this year? Are you tracking the success?

The Right Combination with Branding

Branding is one of the most important aspects of any business, large or small, retail or B2B. A clearly communicated brand gives you a major edge in an increasingly competitive marketplace. Why? Because your brand is a promise to your customer. It tells them what they can expect from you, and it differentiates you from competitors. The foundation of your brand is your logo. Your website, packaging and promotional materials—all of which should integrate your logo—combine to communicate your brand promise.

Eric Marasco, Proforma Distinctive Marketing, Indianapolis Indiana

Espresso To Go Show stat, shot of espresso 75mg of caffeine, cup of coffee 260mg, Surprised?

The wow factor is what you try to achieve at your tradeshows and events, but are you doing it?

As a small biz owner, marketer or sales per. there's no $$ behind your desk but on a cold day I sure wish there was

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